The design project of AFA´s graphic identity was a response to the communication strategic plan of the brand.

When AFA discovered the crypt where it may be buried the famous architect Nicolau Nasoni leveraged AFA´s brand awareness demanding their structure.

All elements of its visual identity follows a minimalist line highlighting on the imagery of the logo design the presence of a "pinpoint" in its center.
The brand also started to sign with the phrase "we´ll find out what you don´t see."