The brand Midreia underwent a renovation in all essential supports, to accompany the quality and the levels of demand present in what it does best: shoes. The photoshoot of the Spring&Summer collection of 2014 took place at Arts & Residence - Casa do Conto (House of Tales), located right in Oporto city center. With XIX century bourgeois features, this place holds the memory of the past, blending it with a clear futuristic inspiration. It also mirrors the design and comfort highlighted in the models. For the new collection, the inspiration came from the people, the lands and the routes of Portugal, so that wearing a pair of shoes can become more than an experience.