ABF-97 FALL.WINTER 24.25
#Branding  #Brand Design  #Brand Architecture  #Visual Identity  #Design  #Graphic Design  #Editorial Design  #Copywriting  #Web  #Website  #Online Store  #Online Campaigns  #Social Media Management  #Comunication Plan  #Mobile  #Website Mobile  #Photoshoot  #Product Photography  #Photoshoots  #Styling, Models, Make-up  #Video  

With the aim of repositioning the ABF-97 brand, we designed the FALL.WINTER 24.25 campaign to communicate the new collection in a bold way and introduced the story of Little Red Riding Hood into the brand's storytelling, which was rewritten with an irreverent woman in a more urban forest.

A campaign video, twenty-four microclips for social media and the respective campaign and product photos for the online store were created.


WEBSITEINSTAGRAM
SHARE   
imagem imagem